How Recruitment Has Changed in the Last 25 Years

December 12, 2023 | Lily-May Poulton

How Recruitment Has Changed in the Last 25 Years

Over the last 25 years, the way companies find and hire new employees has gone through some big changes. We used to rely on newspapers and phone calls, but now we have the internet and all sorts of digital tools. In this blog, we’ll explore how recruitment has transformed and what’s behind these changes.

The Internet Boom

One of the biggest changes has been the internet. Back in the late 90s and early 2000s, websites like Monster and CareerBuilder started popping up. They let people search for job listings online, which was a game-changer. Employers also started using these websites to post job openings, making it easier for everyone to find and apply for jobs.

Social Media’s Impact

Social media platforms like LinkedIn, Facebook, and Twitter have also played a role in how recruiters and job seekers connect. LinkedIn, in particular, has become a valuable tool for finding talent and checking out potential hires. Nowadays, people use social media to show off their skills and connect with employers, making the hiring process more open and accessible.

Job Application Software

Software tools called Applicant Tracking Systems (ATS) are now widely used in recruitment. These tools help HR professionals and recruiters manage the flood of job applications they receive. ATS systems can do things like automatically sort through CVs, screen candidates, and even set up interviews. This makes the hiring process smoother and more efficient.

Remote Work and the World Getting Smaller

Over the last 25 years, there’s been a big increase in remote work options. The COVID-19 pandemic pushed this trend even further, with many companies adopting flexible work policies. As a result, recruiters are looking for talent all over the world, leading to more diverse workplaces. Job seekers now look for companies that offer remote work options.

Data Helps Decisions

Recruitment is now more data-driven than ever before. Recruiters and HR professionals use data to figure out how well their hiring strategies are working, which candidates are the best fit, and even who’s likely to stay with the company for a long time. Using data helps companies make better decisions about hiring, which leads to better employees and less money spent on recruitment.

Technology’s Role

Artificial Intelligence (AI) and automation are making a big impact on how companies hire. AI-powered chatbots, for example, can answer questions from candidates and set up interviews. Machine learning algorithms can pick out the best candidates from a big group, saving time. Some AI tools can even predict which candidates are likely to stick around for a while.

Employer Image Matters

Building a good image as an employer has become super important. Nowadays, job seekers can read about what it’s really like to work at a company on review websites like Glassdoor. That means recruiters need to focus on creating a positive image for their company to attract the right people.


Recruitment has changed a lot over the last 25 years, thanks to technology and the way we work. From the internet to social media, data-driven decisions, and AI, these changes have made hiring more efficient and open. Looking ahead, we can expect recruitment to keep changing as new technologies and workforce needs continue to evolve.

Lily-May Poulton

Lily-May Poulton

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